Branding & Materials
Look consistent wherever your business shows up.
New identities, thoughtful updates to the brand you have, and useful everyday materials.
A recognizable business, wherever people find it.
Your website, logo, menu, and presentation should look like they belong to the same business. I create new identities, refine brands that have outgrown their original look, and prepare practical materials that are easy to use after the project is finished.
Start with the right foundation
A logo kit gives you a usable foundation. A starter identity ties your logo, colors, type and everyday assets together. A brand refresh keeps the recognizable parts and updates what feels dated. A wider rollout can be scoped around the places your business shows up.
Carry it into the everyday work
Flyers, menus, price sheets, presentations, proposals, and reusable templates can use your existing brand or a new identity. Editable source files and the relevant print or digital exports are agreed as part of the scope.
Defined deliverables
Ways to get started.
Logo design / usable logo kit
Three initial directions, one final refined logo, SVG/PDF and transparent PNG, one-color exports. 2 consolidated revision rounds.
Starter brand identity package
Logo kit, palette and type system, light/dark and wordmark/icon variants, favicon set, profile avatar plus three banners, and 6–8-page guide. 2 consolidated revision rounds.
Brand refresh
Refine one existing logo, update its color palette and font choices, and deliver vector and transparent image exports with a two-page reference guide. Keep the recognizable parts of your brand. New logo concepts or a wider asset rollout use the larger identity scope. 2 consolidated revision rounds.
Flyer / postcard — one side
One design and print size. 1 consolidated revision round.
Poster
One layout and one size. 1 consolidated revision round.
Presentation design
Presentation design for 2–100 slides using your supplied outline and facts, one approved design direction, and an editable slide file. Research and custom diagrams are separately scoped. 1 consolidated revision round.
Add slides to an approved presentation
For additions to a presentation already designed through Cast & Close, using supplied content and the approved design. New research, custom diagrams, or a new layout direction are scoped separately. 1 consolidated revision round.
Prices in USD. A $100 minimum applies to standalone projects. Final scope, source requirements, third-party costs, and timing are confirmed before work begins.
What would make your next step easier?
Share the materials you need and any branding you already use.
Talk about your project